Website Performance Management Template

Have you ever wondered how more people can find your website or how to increase the traffic through your website? The best and easiest way is SEO or Search Engine Optimization . In the current digital era, most of us rely on search engines if we want to find something. Whether it’s the location of a restaurant we want to visit, the nearest grocery store, or the next new phone launch, search engines (mostly Google!) are the answer to every question we might have. So, if you are running an online business, it is essential to ensure that potential customers can find your website easily. It should be the first website that shows up when they search for your product or service. This is where SEO and our Off-page SEO Template come in. What is an Off-Page SEO Template? Stackby’s off-page SEO template is designed to help marketers and SEO specialists to keep track of all the off-page SEO metrics in one place. This template comes with an interlinked Moz API that can help you keep track of Domain authority Page authority Root domain External redirect pages to page External pages to page and many more! How can Stackby’s Off-Page SEO Plan Template Help You? Using Stackby’s Off-page SEO Plan Template, you can: Record all the websites and their corresponding SEO data on a single platform . Monitor the domain authority and page authority scale data. Track the external backlinks and external redirects. Keep track of other off-page metrics, including root domains to page, nofollow pages, nofollow root domains, and external nofollow pages. Monitor and import all the above metrics from Moz API automatically. Why does your business need SEO? Search Engine Optimization is the technique or process of optimizing your website and its content to increase its ranking on a search engine. Almost 94% of people who Google something clicks on links on the first page only. Hence, your website must be in the top few search results. This will help drive traffic to your website. Keep in mind that SEO is concerned with organic traffic and not paid search results. It is cost-effective and has a high return on investment. Drives traffic to your website, increasing brand awareness. The traffic pulled in by SEO can turn into conversions and boost your sales and revenue. A high ranking in search engines adds credibility to your website and improves brand perception. Customers prefer organic links over paid listings in a search engine. SEO can be both on-page and off-page. Off-page SEO encompasses all the techniques used and efforts taken outside your website to improve its ranking in search engines. From backlinks to internal links and link building, experts use several methods to optimize a website’s off-page presence . However, with too many website pages and even more metrics data, recording and tracking everything can be cumbersome. With the help of Stackby’s Off-page SEO Plan Template, you can create order out of that chaos. You can now integrate the interface with Moz SEO API for easier tracking and better optimization. Other API SEO integrations that you can use with this template: PagespeedSerpStat AhrefsAlexaSEMRush Check out this video on how to connect columns to an API + Data Explorer in Stackby Other SEO Templates to try: SEO Backlink Analysis Template Keyword Research Template Google Analytics Report Template Technical SEO Audit Template SEO Strategy Template To track your on-page metrics, check out the On-page SEO tracker template.

Do you know what the key to a great social media marketing strategy is? It is how you plan and organize it. No matter how well you know your audience, gauge your competition, or create compelling content, if you have not planned your tasks well, all your efforts are in vain. Here is a Social Media Calendar Template that will help you align your social media tasks and track how your social media posts are performing. 1. Track: Keep a track of what’s working for your social media channels and what’s not. Keep up with your quality and consistency using a social media calendar template. 2. Regularise: Prevent yourself from posting too much or too little on social media and never miss a post date again. 3. Manage: Administer all your social media channels from a single social media calendar template and ensure that you are not spamming one social media network and neglecting others. 4. Research: Never post a poorly structured or poorly researched post again. Check spellings, grammar, and punchlines instantly. What is a Social Media Calendar? A social media calendar is an overview of your upcoming social media posts. Some common elements of a social media calendar are: Date and time of when your post is going live Social media channels on which the post will be published Creative assets related to your social media post like images, videos, etc. Links, tags, or keywords included in the post Important metrics related to your social media posts Why use a Social Media Calendar? A social media calendar is a time-saving option. It helps you visualize the big picture and manage all your social media channels in one place. You can plan ahead and avoid multitasking. You can keep track of all the upcoming relevant moments and plan your posts accordingly. Last, but not least, you can create high-quality content every time and find out what’s working for you and what’s not. Our social media calendar template is designed to help you leverage all these benefits. If you are just beginning with creating a social media presence, you can also try our Social Media Planning and Design Template. How to create a social media calendar? Before you switch to using our pre-built social media calendar template, we want to share a few tips on how you can create a social media calendar. 1. Measure your current social media efforts Start with setting up clear goals for your social media channels. Make sure you understand your audience, their demographics, and personas. Track your most successful posts and social media tactics. 2. Select your social media channels Which social media channels do you want to monitor? Review the best marketing strategies associated with each channel. 3. Decide what data you need to track Here are a few examples: post title, graphics, type of post, concept, channels, publish date, number likes, impressions, engagements, spendings, etc. 4. Create a workflow You must decide a few things like how often you want to post on each channel, the best time to post on each channel, team members responsible for posts, the process of brainstorming new content, and so on. 5. Collaborate with your team Once you have planned what you need to do and how it is time to bring all your team members to one platform. Stackby’s social media calendar template makes connecting and collaboration much easier. Stackby also provides security and permissions features that will help you keep your data safe and secure and ensure that only authorized people can access it. Who can use our Social Media Calendar Template? A social media calendar template is generally used by social media managers and teams. However, Stackby’s social media calendar template can be used by: Marketing teams who are managing different social media campaigns, Agencies who are working with multiple clients for social media management, Media organizations working to promote social media accounts of their clients, Bloggers who manage their social media channels, Business owners, social media influencers, and more! How will Stackby’s Social Media Calendar Template Help You? Our social media calendar template is designed to simplify the whole process of social media management. It helps you streamline your workflow in the following ways: Manage all your social media posts on one platform Store the images and graphics related to every post Monitor the type of posts you create for every social media channel (paid campaign, organic, evergreen content, etc) Track the leads associated with every social media post Track the status and publish date of social media posts Manage all your social media channels on one platform (number of posts, post titles, likes, etc) Track social media metrics related to every channel (likes, shares or retweets, impressions, engagements, engagement rates, spendings, cost per engagement, etc) Brainstorm social media post ideas with your team No matter what your Social Media strategy is, the Stackby Social Media Management Stack helps you manage social media campaigns easily. You can also use our YouTube Channel Analytics, Facebook Posts Tracker, Twitter Posts Tracker, and LinkedIn Ads Tracker Templates to manage your social media channels individually. Check out Other Related Templates :Marketing Asset Management Email Marketing Calender Restaurant Social Marketing Calendar Competitor Analysis   

The main purpose of an ad campaign planning template is to ensure that all the ads that you create are relevant and fulfill the campaign goals. Ad campaigns are important for a business as they have a focused edge when it comes to marketing. Stackby’s ad campaign planning template allows you to keep a track of all the ads that you generate for different platforms and makes it easier to monitor their results. 6 Steps to Planning an Advertising Campaign Step 1: Determine goals of the campaign You might want to convert leads or find new customers for your brand. There can be different goals for every ad campaign that you run for your website. Step 2: Identity your Target Audience Identify the demographic and psychographic characteristics of your target audience. For instance, which social media channels they use the most, when they are the most active on social media, what are their interests and preferences, etc. Step 3: Create your Message Now, it is time to create ad messages for your target audience that will help you achieve the goals of your campaign. Your message should appeal to your audience’s emotions, provide them benefits, and ensure credibility of your brand. Step 4: Develop Media Strategy Identify which platforms will be suitable to run the advertisements such as your website, social media, or PR. Step 5: Implement your Ad Campaign Start scheduling your advertisements. Make sure you have assigned the right team members to coordinate on every part of your campaign. Step 6: Analyze Results Start measuring results for each ad campaign from day one. This will help you analyze which channels are performing the best and which ones need improvement. Take note of the most important marketing KPIs for your ads. Overview of Ad Campaign Planning Template Track All Ads The first table in the template - All Ads allows setting up ad campaigns for different channels such as Facebook, WhatsApp, Email, etc. You can track the status of every campaign as planning, publishing, revision, work in progress, on hold, etc. You can add assignees for every ad campaign, add start and end dates of the campaigns and track how many days are left for the launch of the campaign. Manage All Adsets The Adsets table helps you manage the different ad sets that you create for different campaigns or channels. Upload all the creatives related to each adset in one place and manage everything smoothly. Assign Campaigns to your Team The Assignees table helps you manage the different team members who are responsible for different ad campaigns. You can track their position, email, phone and other details. Measure Results for every Campaign The Results table in our ad planning template allows you to track your campaign results using the most important metrics like Goals, Spends, Impressions, CPM, Click, Cost Per Click, Conversion, etc. How to Use Stackby’s Ad Campaign Planning Template? Copy the ad campaign plan outline template to your Stackby Workspace and streamline your ad campaign planning process. Add all your campaign data in the respective tables. Bring your team members on one platform and collaborate with them on ad campaign planning. Create a launch calendar to ensure everything is going as per schedule. Add ad sets for every campaign. Once a campaign is launched, enter the results accordingly. Other Marketing Templates to Try: Marketing Campaign Tracker Template Social Media Calendar Template Marketing Plan Template Facebook Ad Campaign  

Tracking your website's traffic? Can't get enough time to keep tracking your web analytics & how you're doing against your competitors? Use this Web Analytics Report Template integrated with Alexa API to track your and your competitors' website traffic, automatically in your tables. Link it to your marketing initiatives and take it to the next level. Take you site traffic to the next level with the Web Analytics Report Template.Checkout more related Templates : Product Competitor Analysis Ahref Seo Audit Google Search Console ReportGoogle Analytics Report Facebook Ad Campaign  

Knowing your competitors is essential for success in any business. By understanding their strengths and weaknesses, you can identify opportunities to improve your own product or service and gain a competitive advantage. Stackby's Competitor Analysis Template is a powerful tool to help you track and measure key information about your competitors. It includes everything you need to understand your competitive landscape and make informed decisions about your business. What is competitor analysis? Competitor analysis is the process of learning about your competitors so you can improve your own business. This includes looking at their products or services, marketing strategies, and target market. Why conduct competitor analysis? Competitor analysis is important because it can help you: Understand your competitors' strengths and weaknesses. Identify opportunities to improve your own business. Make better decisions about your product or service, marketing strategies, and pricing. Anticipate potential threats and challenges. How to Use Stackby's Competitor Analysis Template? Stackby's Competitor Analysis Template is easy to use and customize. Simply add your competitors' information to the tables and views, and you'll be able to compare them across a variety of metrics. You can also use the template to track trends in the market and identify opportunities to improve your business. Benefits of Using Stackby's Competitor Analysis Template Save time and money: Stackby's Competitor Analysis Template centralizes your competitor information and makes it easy to track and compare your competitors. This can save you a lot of time and money. Gain a competitive advantage: By understanding your competitive landscape, you can identify opportunities to improve your product or service and gain a competitive advantage. Make better decisions: The data you collect from your competitor analysis can help you make better decisions about your own product or service, marketing strategies, and pricing. Who is Stackby's Competitor Analysis Template for? Stackby's Competitor Analysis Template is for any business that wants to gain a competitive advantage. It is especially useful for businesses that are new to the market or that are facing increased competition. Customize your competitor analysis template Create a stack and add tables to track competitor information, such as company name, website, products or services, target market, pricing, marketing strategies, etc. Customize tables and views to meet your specific needs. Collect competitor information from a variety of sources, such as their websites, social media pages, and customer reviews. Track and compare competitors using the tables and views you created in your stack. Identify trends by tracking and comparing competitors over time. Use the data you collect to make informed decisions about your own product or service, marketing strategies, and pricing. Here are some additional tips for customizing your competitor analysis template: Add custom fields to track unique data points that are relevant to your industry or business. Automate workflows to streamline processes and set up automated reminders for data updates. Create personalized reports and views to cater to the preferences of different stakeholders. Aggregate data from various sources to gain deeper insights. Are you ready to take your business to the next level? Sign up for Stackby today and start using our competitor analysis template to gain a competitive advantage and make better decisions about your business.

Keyword Research is the most critical part of SEO. If you’re looking to streamline your keyword research process, then our free keyword research template is the perfect addition to your SEO arsenal. How to leverage Keyword Research Template Directly fetch metrics like search volume, CPC, keyword difficulty, and more from Serpstat or SEMRush. You just need to authorize your account using an API key from those services.  Group your keyword using labels. This allows you to group keywords depending on the difficulty and other parameters.  Collaborate with your team adding their email or sharing them the URL.  Here are a few tips to keep in mind when doing keyword research Keyword difficulty scores might not be 100% accurate. Hence always ensure to check the competition yourself by doing keyword research.  If you’re starting out, ensure to focus on long-tail keywords. Even though the search volumes might be low, it can give you higher conversions.  A great hack to find keywords is extracting the organic keywords of the post ranking on the first position.  To use the automated keyword research template, just create a free account on Stackby and click on the “Copy Stack” button.  Achieve your SEO & Content goals swiftly with the Keyword Research Template.

Measure all your product's marketing and growth channels with this easy to use traction channels template. 

Innovative, creative and eye-catching marketing campaigns are one of the key drivers of success for any venture. From social media marketing to interactive surveys, live videos to online advertisements, an effective and well-planned campaign management plan can change the face of your business overnight! And the easiest way to manage your campaigns is by using a marketing campaign tracker template. What are the key essentials for any marketing campaign management plan? Set a goal for your marketing campaign. Decide on your target audience. Set a budget for your campaign planning strategy. Decide on a platform/channel. Organize your team and divide the work. Determine the content. Track your marketing campaigns diligently. This will help you analyze whether a particular strategy from your campaign management plan is working for you. Respond and Improve. Customer testimonials are first-hand inputs that will determine how your campaign planning strategy is being received by the target audience. Update the same when the need arises. What is a Marketing Campaign Tracker Template? A marketing campaign tracker template is a pre-formatted document that helps you to keep track of multiple aspects of your campaigns in an easier and accessible manner. This template is customizable and can be tailored to suit your requirement. Why do you need a Marketing Campaign Tracker Template? Whether you are campaigning to attract new customers, increase your sales, advertise a new offer or improve brand loyalty, a marketing campaign requires meticulous campaign planning and execution. A marketing campaign tracker template is the answer to all your problems! A marketing campaign tracker template is a one-stop solution that keeps track of all your campaign planning work and helps you hit all the benchmarks to ensure that your marketing gets results. Here at Stackby , we will assist you in launching your marketing campaign with our well planned and time-tested marketing campaign tracker template. Who is marketing campaign tracker template for? This template is ideally suited for marketers, SEO agencies, startups and SMEs. The campaign tracker template has immense utility potential for all sectors that perform marketing related activities. How will Stackby’s Marketing Campaign Tracker Template help you? You can set campaign goals, assign campaign leaders and divide your campaigns among various platforms. Our campaign management template will make your job easier by allowing you to: Track the status of each of your marketing campaigns separately. Check the amount spent on each campaign till date to make sure you do not overshoot your budget. Keep track of the number of clicks. Keep track of the number of conversions and conversion rates. It assigns a conversion status to each campaign. You can decide which platform and strategy are bringing the best results for your company. Calculate your average CPA. Set a start and end date for your marketing campaign. Monitor and update your ad campaign management plan as and when required. You can switch to the Kanban or calendar mode to get a better overview of your campaign plan and deadlines. Use Stackby’s Marketing Campaign Tracking Template to plan, manage, and enrich your marketing campaign management experience like never before!You may also find these Templates useful: Ad Campaign PlanningFacebook Ad Campaign Marketing Asset Management Email Marketing Calender Social Media Calendar

SEO, or Search Engine Optimization, is the strategy used to optimize the content of your website to increase its visibility and ranking in organic search engine results. SEO increases the quality and quantity of traffic through your website. When a person looks for something on a search engine, the latter crawls through websites looking for content that matches the keywords entered by the user. Your job is to make sure that the search engine picks and displays your website first if it matches the user’s query. Why is SEO important? Companies across the globe are devoting increasing time and resources to SEO in recent times. The question arises: why? SEO focuses on organic results which are considered by users to be more credible and generate far more traffic than paid advertisements. It increases visibility and enhances the user experience to a large extent. It increases traffic to your website, which can lead to greater conversions. Effective SEO can give you that extra edge over your competitor. Allows you to understand what users search for and optimize your website content accordingly. It is a cost-effective strategy to increase brand awareness and loyalty. Thus, SEO is the cornerstone of online marketing and brand awareness and Stackby’s On-page SEO Reporting Template serves as the foundation for SEO Success.  What is On-Page SEO? When you optimize the contents of your website itself to increase website traffic, it is called on-page SEO. On the other hand, when you optimize content by taking actions outside your website, it is called off-page SEO. External backlinks form a part of off-page SEO. What is covered under on-page SEO? Use of keywords in your website content and URL. Tracking the speed of your web pages. Adding a meta description to your article content. Adding paragraph subheadings (H1, H2) to enhance user experience. Perfect your website using all such methods and move on to off-page and technical SEO. Mastering the art of SEO and keeping track of every aspect can be a daunting task. That’s why we’re here. Stackby’s Website SEO Performance Tracking Template is tailor-made to assist you in your SEO strategy! With Google PageSpeed API integration, this Website SEO reporting template will track your SEO reports and help you optimize your website in real-time by allowing you to: Keep track of every page or website that is a part of your SEO process. Record the document title and meta description used on the website. Record and update the SEO audit score. Monitor the crawlable and canonical aspects of the website. Monitor and update all SEO related data as and when required. Now keep track of every detail of your website's technical SEO process with the On-page SEO Reporting template. Use it in tandem with Website Performance Tracking template to cover both performance and SEO metrics with Google PageSpeed API integration. Check out More Related Templated :Google Search Console Report Google Analytics Report Facebook Ad Campaign  

Are you struggling to keep track of your print editorial content? Look no further than Stackby's Print Editorial Calendar Template! This customizable template is the perfect solution to help you plan and organize your print content for maximum impact. Sounds interesting? Read this guide to get a better understanding of this outstanding tool: A Brief Overview of Stackby's Print Editorial Calendar Template Stackby's Print Editorial Template is a versatile tool designed to revolutionize your editorial process. It provides a centralized platform for organizing and managing your monthly editorials, whether in print or digital format. From tracking article statuses and author assignments to setting deadlines and monitoring publication dates, this template streamlines your workflow and ensures seamless collaboration. Who is This Print Editorial Template for? Stackby's Print Editorial Template is perfect for publishers, editors, content managers, and anyone involved in the editorial process. Whether you are managing print publications, online magazines, or blog content, this template caters to all your editorial needs. Why Do You Need Stackby's Print Editorial Calendar Template? Centralize monthly issue details, cover pages, and finishing dates, ensuring timely completion and release. Seamlessly organize editorial topics, notes, and descriptions for enhanced clarity. Monitor editorial status (Research/Designing/Editing/Final Check/Released) and track total pages and articles. Utilize the Kanban mode to view and manage editorial progress intuitively. Record and manage article details, authors, publication months, and their statuses. Attach relevant files and add notes to streamline article management. Keep track of scheduled completion dates and author contact information for seamless communication. Distribute workload evenly by tracking the number of articles assigned to each author. Maintain and update month-wise issue details effortlessly. How to Use This Print Editorial Calendar Template? Using this template is incredibly easy. After signing up and logging into your Stackby account, access the template and create a new stack by clicking the "Use Template" button. Then, customize the template by adding or removing columns, rearranging tables, and configuring views as per your requirements. Ways to Customize Our Print Editorial Calendar Template Here is how you can tailor Stackby's Print Editorial Calendar Template in the exact way you want: Add or import additional tables to accommodate unique editorial needs. Establish connections between different tables using the Link column type. Explore additional functionalities like Lookup and Aggregation for advanced data management and analysis. Customize column headers, formats, and formulas as per your preference. Rearrange tables and adjust views to align with your workflow. Tables That Come with Our Print Editorial Calendar Template Articles: This table allows you to track and manage the details of each article, such as the article title, status, scheduled completion date, attachments, and notes. Issue Month: It enables you to record the details of each month's issue, including the cover page, finishing date, release date, and main topic. Authors: With its aid, you keep track of the authors involved in your editorial process. You can even store their names, contact details and assign them to specific articles or issues. In the Print Editorial Template, you can link the tables together using the Link Column Type to create interesting insights. For example, you can link the Articles table with the Authors table to track which authors are assigned to specific articles or issues. By linking the Articles table with the Issue Month table, you can associate each article with a particular month's issue. These connections enable you to analyze author contributions, track articles across different issues, and gain insights into the overall editorial process. Additionally, you have the flexibility to add or import additional tables to customize the template further based on your unique requirements and enhance your editorial management. Ready to Supercharge Your Editorial Workflow? Streamline your publishing process, collaborate seamlessly with authors, and meet deadlines effortlessly with our Print Editorial Calendar Template. Sign up today on Stackby and experience a new level of organization and efficiency!