Competitor Analysis Template

Let’s face it, running a podcast is hard, especially when you’re starting out. You need to have an effective plan in place to really see any sustainable results from your effort. This is right from thinking about an episode idea to publishing and tracking its results. At StackBy, we know how hard this is. Hence, we’ve created this podcast planning template. It covers everything from tracking your podcast episodes, guests, sponsorships, and more. Here’s we’ve tried to cover all major elements in the podcast planning template. The template is divided into five different sheets - Podcast Episodes - This sheet allows how to track the progress of each podcast idea, right from prospecting to when it goes live. You can sort by date, podcast status and even by the host (in case multiple people are collaborating on a single podcast) Guests - This sheet helps you track the guests you’ve tried to approach and additional details like Job title, Company Name, and more. Transcript - If you convert each episode into a transcript, this sheet will be very useful. You can use it to track the status of the transcript, especially when you’ve had the task outsourced. Podcast Sponsorships - It lets you track all the current sponsorships and invoices. Podcast ad units - Helps you map the ad units with the companies. If you want to use the podcast editorial calendar template, just create a free account on Stackby and click on “Copy Stack”. StackBy helps non-technical folks make the most out of spreadsheets. It allows you to build and customize solutions the way you want. Happy Podcasting!Checkout more related Templates : Product Competitor Analysis 

Every company needs to market their products or services in order to grab the attention of the target customers. Without marketing, people won't be informed about the product and the company itself making it next to impossible to cultivate brand awareness. All your marketing efforts need to have a marketing plan to achieve results and our Marketing Plan Template to ensure execution of these efforts without a hitch.  Creating your own marketing plan is worth each and every minute of your time because let’s face it – a business without a marketing plan is like a house without a blueprint. Nowadays, marketing can be done in numerous ways. The most used platforms for marketing are Social media like Twitter, Instagram, Facebook and LinkedIn, in addition to the more traditional modes such as YouTube, Television and Newspapers. Influencer marketing is the rage at the moment wherein brands ask multiple influencers or actors/actresses to endorse their products. All this leads to a very important question.  Why do you Need a Marketing Plan? A Marketing plan is the right way to create achievable goals for your business/product. With a marketing plan, you know what to expect out of your marketing efforts. It also helps you gain a clearer view of the critical aspects of marketing you need to focus on. Last, but not the least, it helps be more consistent with your marketing efforts. Sometimes, however, it might become a bit frantic to track all the information regarding marketing plans on different platforms. That’s where our Marketing Plan Template comes in. A marketing plan template from Stackby will help you keep track of the marketing plans and manage them in a single platform with easier accessibility. Who Will this template be useful for? This free marketing plan template will be useful for marketing managers, marketing teams, business owners, freelancers, SMEs, or any organization looking to market themselves or their products. How will Stackby’s Marketing Plan Template help you? Stackby’s marketing plan template will allow you to track details of all the marketing plans that the company has and other related information, thereby, making the management part all the more easier.  With Stackby’s marketing plan template, you can: Categorize your multiple marketing efforts at one place under the initiatives row Easily track the starting and ending dates of your different initiatives You can also keep track of the status of the initiative under the stage row – might be live, completed, in process, planning stage or just cancelled. You can easily get hold of the person who has been leading any of the initiatives under task owner. You can also check out what are the goals for each of your marketing initiatives. It is also easy for you to check which marketing initiative is utilizing which platform. Keep track of the following process of each of your marketing initiatives. Keep an easy track of different metrics related to your initiatives – total number of clicks, conversion, conversion rate, your budget, expenditure, targeted CPA, etc. You also get this template in the Kanban view for easier access and lookup. You can also categorize different initiatives according to your understanding by creating multiple sheets in your stack. Other than this, Stackby’s free marketing plan templates are completely customizable and made for your ease of working.  A few templates that can be used in tandem with Marketing Plan Template are Campaign Management, Social Media Management and Blog Content Calendar 

How Stackby's Copy Management Template help ? Email is still one of the most effective ways to market your service or product. Whether you are an agency, lead generation company, a marketer or a sales person, I bet it becomes a tad confusing when you have to choose the appropriate copy for your email campaign. You are also concerned if you have used it previously or whether you made the right selection. That’s where Stackby can help you out! Our Copy Management Template was created specially for this scenario. Use this email Copy Management Template to plan and maintain your email copies and allocate it to the appropriate campaign. So that is 90% of your work done in advance. What remains is just adding it to the email campaign manager to send it to relevant contacts.  This email copy management template is simple and lets you know the instances you used a template from the campaign and particular campaign it was used for. The Copy Management Template also helps you stagger the templates for different campaigns and makes the process easier for your marketing team.

The main purpose of an ad campaign planning template is to ensure that all the ads that you create are relevant and fulfill the campaign goals. Ad campaigns are important for a business as they have a focused edge when it comes to marketing. Stackby’s ad campaign planning template allows you to keep a track of all the ads that you generate for different platforms and makes it easier to monitor their results. 6 Steps to Planning an Advertising Campaign Step 1: Determine goals of the campaign You might want to convert leads or find new customers for your brand. There can be different goals for every ad campaign that you run for your website. Step 2: Identity your Target Audience Identify the demographic and psychographic characteristics of your target audience. For instance, which social media channels they use the most, when they are the most active on social media, what are their interests and preferences, etc. Step 3: Create your Message Now, it is time to create ad messages for your target audience that will help you achieve the goals of your campaign. Your message should appeal to your audience’s emotions, provide them benefits, and ensure credibility of your brand. Step 4: Develop Media Strategy Identify which platforms will be suitable to run the advertisements such as your website, social media, or PR. Step 5: Implement your Ad Campaign Start scheduling your advertisements. Make sure you have assigned the right team members to coordinate on every part of your campaign. Step 6: Analyze Results Start measuring results for each ad campaign from day one. This will help you analyze which channels are performing the best and which ones need improvement. Take note of the most important marketing KPIs for your ads. Overview of Ad Campaign Planning Template Track All Ads The first table in the template - All Ads allows setting up ad campaigns for different channels such as Facebook, WhatsApp, Email, etc. You can track the status of every campaign as planning, publishing, revision, work in progress, on hold, etc. You can add assignees for every ad campaign, add start and end dates of the campaigns and track how many days are left for the launch of the campaign. Manage All Adsets The Adsets table helps you manage the different ad sets that you create for different campaigns or channels. Upload all the creatives related to each adset in one place and manage everything smoothly. Assign Campaigns to your Team The Assignees table helps you manage the different team members who are responsible for different ad campaigns. You can track their position, email, phone and other details. Measure Results for every Campaign The Results table in our ad planning template allows you to track your campaign results using the most important metrics like Goals, Spends, Impressions, CPM, Click, Cost Per Click, Conversion, etc. How to Use Stackby’s Ad Campaign Planning Template? Copy the ad campaign plan outline template to your Stackby Workspace and streamline your ad campaign planning process. Add all your campaign data in the respective tables. Bring your team members on one platform and collaborate with them on ad campaign planning. Create a launch calendar to ensure everything is going as per schedule. Add ad sets for every campaign. Once a campaign is launched, enter the results accordingly. Other Marketing Templates to Try: Marketing Campaign Tracker Template Social Media Calendar Template Marketing Plan Template Facebook Ad Campaign  

A B2B content calendar template can help you structure your content creation and plan what you are exactly going to do. It provides you with a bird’s eye view of all the content that you are generating for different businesses. You can check the status of upcoming content pieces, assign content creation to different team members and stay on schedule. Overview of B2B Content Calendar Template Manage Content Details in One Place With Stackby’s content calendar for B2B companies, you can manage all the details related to content creation in a single place such as Content titles Description Keywords Number of words Company Channel Stage of Content Production Thumbnail Content Type Publish date Completion date Campaign team Campaign lead Track Company Details Pur B2B content calendar enables you to manage the details of the companies for which you are creating content. You can track the total number of words written for each company and the total revenue generated. Manage Content Types Our B2B content calendar template allows you to track all the content types that you are creating for different businesses such as how-to content, guides, reports, quora answers, etc. You can provide a description or writing pattern for each content type to help all your writers understand the goals of a content type. Track Content Leads and Team Members Find which team member is working on which content and manage their details such as name, email, phone number, etc. in one place so that you can coordinate with them easily. Other features of Stackby’s B2B Content Calendar Template Visualize content pipeline using Kanban View Use Calendar View to track your content schedule Use Content Request Form to collect content requests from different businesses Track all assets using Gallery View Watch: How to use custom forms in Stackby  Benefits of Using a B2B Content Calendar Take the stress out of your content marketing strategy Improve the quality of the content that you create Ensure that your content is based on the required marketing strategy Collaborate on the content creation process with your team and ensure transparency Be prepared for important dates and make sure the content is ready before deadlines Start small and make big changes in your workflows! A B2B calendar is necessary to stay organized and successful in every content writing task. Yet, putting together the perfect content calendar for your team could be a daunting task. We recommend that you start small and then keep adding comprehensive details to your content calendar. Other Content Calendar Templates to Try: Blog Content Calendar Template Social Media Calendar TemplateDigital Content Calendar Template 

Consider the following statistics. Currently, Facebook is the world’s top social networking site with more than 2.7 billion monthly users (That’s 35 % of the population!). Almost 60 percent of the users visit the site every day, and around 80 million businesses use Facebook Business Pages. Apart from social networking, people today use Facebook for finding out about their favourite products, new launches, and even customer service in some cases.  How Stackby’s Facebook Posts Template help ?  Hence, having a wide presence on Facebook has now become a precondition for the success of any company. If your Facebook strategy is not well planned and executed, you are bound to miss out on a large number of potential customers. That’s where our Facebook Posts Template can be of help. Companies can use both Facebook Groups and or Facebook Pages/Business Pages to launch or promote their products and services. Before we go any further, let’s understand why Facebook posts are so important: As the statistical data already shows, you can reach billions of potential customers with the click of a single button! This increases brand awareness to a large extent. It is extremely cost-effective. You can start your own Facebook Business Page for free! Continuously uploading engaging and attractive posts on your Facebook page can help enhance brand loyalty. Facebook posts drive traffic to your website.  Help you monitor and analyze your competitors, capitalize on their weaknesses, and learn from their strengths. Allow you to engage with other businesses too. Give you a better understanding of your customer base, which allows you to customize your marketing strategy. A key aspect of successful Facebook marketing is engagement. Your Facebook post should be so creative and engaging that the customer will feel compelled to react and respond to it. They will further share the post with their friends and co-workers if they connect with it. However, keeping track of Facebook metrics can be a challenging task! Since it is so crucial to your success, Stackby has developed an analytics report template to make your job easier. Use Stackby’s Facebook Posts Template to track and analyze the performance of your Facebook posts. With a large number of Facebook page templates available, why should you choose us? Here’s why. Using our Facebook Posts template, you can: Keep track of all your Facebook posts. Monitor the status of each post (Not Started/ In Draft/ Published). Record the date on which each post was uploaded. Assign a Post ID for easier tracking. Store the graphical assets associated with each post. Track the number of impressions and engaged users. Monitor the number of clicks, likes, and love responses. Keep track of the posts on the template’s in-built publishing calendar. Monitor and update the details as and when necessary. Analyzing and monitoring post metrics will help you understand which content and strategy are working in your favour. Use Stackby’s Facebook posts template today and notice the difference! If you're also running paid ads on Facebook, check out our Facebook Ad Campaigns template.   

Have you ever wondered how more people can find your website or how to increase the traffic through your website? The best and easiest way is SEO or Search Engine Optimization . In the current digital era, most of us rely on search engines if we want to find something. Whether it’s the location of a restaurant we want to visit, the nearest grocery store, or the next new phone launch, search engines (mostly Google!) are the answer to every question we might have. So, if you are running an online business, it is essential to ensure that potential customers can find your website easily. It should be the first website that shows up when they search for your product or service. This is where SEO and our Off-page SEO Template come in. What is an Off-Page SEO Template? Stackby’s off-page SEO template is designed to help marketers and SEO specialists to keep track of all the off-page SEO metrics in one place. This template comes with an interlinked Moz API that can help you keep track of Domain authority Page authority Root domain External redirect pages to page External pages to page and many more! How can Stackby’s Off-Page SEO Plan Template Help You? Using Stackby’s Off-page SEO Plan Template, you can: Record all the websites and their corresponding SEO data on a single platform . Monitor the domain authority and page authority scale data. Track the external backlinks and external redirects. Keep track of other off-page metrics, including root domains to page, nofollow pages, nofollow root domains, and external nofollow pages. Monitor and import all the above metrics from Moz API automatically. Why does your business need SEO? Search Engine Optimization is the technique or process of optimizing your website and its content to increase its ranking on a search engine. Almost 94% of people who Google something clicks on links on the first page only. Hence, your website must be in the top few search results. This will help drive traffic to your website. Keep in mind that SEO is concerned with organic traffic and not paid search results. It is cost-effective and has a high return on investment. Drives traffic to your website, increasing brand awareness. The traffic pulled in by SEO can turn into conversions and boost your sales and revenue. A high ranking in search engines adds credibility to your website and improves brand perception. Customers prefer organic links over paid listings in a search engine. SEO can be both on-page and off-page. Off-page SEO encompasses all the techniques used and efforts taken outside your website to improve its ranking in search engines. From backlinks to internal links and link building, experts use several methods to optimize a website’s off-page presence . However, with too many website pages and even more metrics data, recording and tracking everything can be cumbersome. With the help of Stackby’s Off-page SEO Plan Template, you can create order out of that chaos. You can now integrate the interface with Moz SEO API for easier tracking and better optimization. Other API SEO integrations that you can use with this template: PagespeedSerpStat AhrefsAlexaSEMRush Check out this video on how to connect columns to an API + Data Explorer in Stackby Other SEO Templates to try: SEO Backlink Analysis Template Keyword Research Template Google Analytics Report Template Technical SEO Audit Template SEO Strategy Template To track your on-page metrics, check out the On-page SEO tracker template.

Public Relations or PR is one of the most effective ways for businesses to build a strong online reputation. It involves creating strategies for how a business can create their goodwill and develop a cordial, trustworthy relationship with their target audience.  A good PR strategy can actually change the future of your business and help you overcome any obstacle. A business may have its own PR management team or may hire an agency to manage its public relations.  Benefits of a PR Agency  Public relations agencies can improve the credibility of a business. PR helps in sending a positive message about the organization to the audience and ensures that your customers respond positively. With the right PR message, you can build trust with your target audience.  A PR agency can increase brand awareness by helping your target audience understand your product and services. PR agencies or teams find channels and influencers who can spread the message of the company to the right audience. The more people will come to know about your brand, the more likely they will connect with it.  PR agencies can be a huge help in disaster management. For instance, when your business receives some bad reviews from a few customers. In such a case, you need to clarify your image instantly and showcase to people that you have handled the issues gracefully. This can be done with the help of social media, press releases, and posting content on promotional sites.  PR agencies can showcase how you are a huge member of the community and the efforts you are making towards the betterment of the community. For instance, if your business is involved in Corporate Social Responsibility (CSR) activities, PR can use that to enhance your brand image.  Last, but not least, PR agencies can help you find new customers and increase your sales. Your business stories and press releases form a doorway for new customers. PR teams ensure that your message is crafted the right way and resonates with your target audience.  Who can use Stackby’s PR Agency Activity Tracker Template? This template is useful for PR agencies or marketing agencies who are handling the public relations of different clients.  How will Stackby’s PR Agency Activity Tracker Template help you?  With Stackby’s PR Agency Activity Tracker Template PR agencies can track the different PR tasks being implemented. They can keep a check on which team member is responsible for which task.  With this PR Agency Activity Tracker template, you will be able to do the following:  Track all your PR tasks in one place Monitor the type of PR tasks for every client Set priorities on different PR tasks (High/ Medium/ Low)  Track the leads associated with each task Monitor the deadlines with every PR task  Add notes related to every PR task  Record the people responsible for different PR tasks  Track the status of the PR task, whether a task is completed  Store the invoice for every PR task Stackby’s PR Agency Activity Tracker Template gives you the complete picture of all your PR tasks in one place. You can also add more columns and data to the template and personalize it the way you want. Sort your workflow easily with Stackby.Checkout more related Templates : Product Competitor Analysis 

Management of a firm’s marketing assets leads to better returns during the firm’s asset recovery period. The Marketing Assets Management Template is here to assist your firm in the firm’s asset management to ensure this. What is Marketing Asset Management Template ? Marketing asset management is the management and maintenance of the company’s assets with the help of software and applications. The asset, tangible or intangible, needs to be monitored so that the returns are profitable for the firm in question. Stackby’s Marketing Asset Management simplifies the work required by providing a pre-made template that can be easily adjusted according to the company's requirements. How is Stackby’s Marketing Assets Management Template useful? The template helps the firm track its assets with ease. It marks the dates and its proprietorships. The provision of the description of the asset and its nature and the category it belongs to makes it easier to find the asset whenever necessary. The promotion of the asset through its descriptive and supporting articles makes it easier to track its effects, changes, and public reception. The feature of monitoring webinars makes it easier for the firm to learn the use of the assets and their functions. The review of the asset in any form, be it blogs, pots, logos, or simple data arrangement, is made possible by monitoring its ratings. Due to this, the product can be improved to the marketing department's requirements. Marketing asset management is made easier with the navigation of the marketing essentials along with the number of products in use. Moreover, the change, depreciation, and replacements of these assets can be easily updated through the help of the template. Who uses Asset Management Tools ? Asset Management Tools, including those provided by platforms like Stackby, are utilised by various entities such as businesses, educational institutions, government agencies, and non-profit organisations. Any entity that owns and manages assets can benefit from using Asset Management Tools to keep track of their inventory, monitor usage, schedule maintenance, and make informed decisions regarding their assets. Who will find the use of this template? Marketing and Advertising companies will mostly be finding this template useful. Other firms working in the technological and the hospitality field may also be finding this template useful to keep track of their assets in any form.Checkout other related Template :Sales Pipeline Sales Asset Management

In today’s era, YouTube is considered to be one of the most effective channels of marketing. Regardless of whether you run a multinational corporation or a small start-up venture, your marketing plan will benefit substantially with the addition of YouTube videos. Hence, incorporating our YouTube Channel Analytics Template will definitely help with your video content strategy.  YouTube videos are visually engaging and interactive. They provide a significant amount of information in a short duration and are preferred over written text.  In addition to the above, they also help drive organic traffic to your company’s website and contribute towards increasing conversion rates. A well-planned YouTube strategy with regular video updates will help boost customer engagement and increase your brand awareness.  To attract the maximum number of viewers, you must take care of minute details such as the video title, the description added with each video, and the use of keywords.    Why do you need a YouTube Channel analytics template? You can create engaging video content, check all the boxes, and promote your video on multiple platforms.  However, adding videos to your YouTube channel is not enough. You also have to track their performance to understand if your current channel strategy works in your favour.  However, the question is how to view youtube analytics? How to simplify the process of tracking channel performance using youtube video analytics? Stackby is here for you; with the help of our YouTube Channel Analytics Template, you will be able to monitor the performance of your channel in real-time. The template can track multiple channel performances at the same time.     Who is this template for? The YouTube Channel Analytics Template template is handy for any organization with a channel or is planning to build a significant YouTube presence. It will allow you to analyse your performance and make the necessary changes when required.    How will Stackby's YouTube Channel Analytics template help you? Using the YouTube Channel Analytics Template, you will be able to: Track the performance of each of your YouTube channels on the same platform easily.  Connect your template to the channel API and import all the relevant data directly to the template.  Track the YouTube channel analytics for the required period. You can set the start date and the end date according to your requirements.  Keep track of the general channel analytics, such as the number of views, likes, dislikes, comments, and the average view percentage.  You can also record the view analytics for the channels and track metrics such as the number of minutes watched, the average view duration, the number of videos added and removed from playlists, etc.  Get a detailed record of your channel subscriber insights. You will be able to get data on the number of subscribers gained, the number of subscribers lost, etc., in a specific period.  Monitor the data and get real-time updates for the same.   Copy the stack and track your YouTube video analytics effortlessly!    You will also find these templates helpful: Youtube Channel Metrics Ahref Seo Audit